“it is the ideal accessible platform to provide customers with an entry-level rally series"


Land Rover has been a sponsor of Bowler motorsport since 2012 and would like to continue its success into 2014.

This series is designed to introduce rally competitions to those with little or no experience and for the more experienced (of both off road and/or circuit), a stepping stone into the challenging annual Dakar rally and other popular global events.

This competition will be utilising a modified Defender 90 Hard Top manual 2.2 litre diesel engine, adjusted by Bowler to 170bhp and a roll cage fully approved by the MSA (Motor Sport Association). These of which are only a couple of the car modifications!

All these adjustments will be compliable with FIA (Federation Internationale de l’Automobile) standards so each car can compete internationally. Despite these alterations to the vehicle, all will remain road legal to ensure each car can travel to events.

The rally will be a one-make, seven round rally series, taking place at several locations around the UK, supervised by the MSA. Each race will be as demanding as their geographic location. As you can see from the seven stages (below), each location may have diverse terrain and seasonal weather to go with it! Yet to be confirmed, these are the dates of the provisional rounds.


Mark Cameron, Land Rover Global Brand Experience Director commented: “Land Rover is delighted to be supporting Bowler with the Defender Challenge in what is the next step in our long-term strategic partnership”

“The Defender Challenge by Bowler rally series will push the iconic Defender’s breadth of capability beyond established boundaries – it is the ideal accessible platform to provide customers with an entry-level rally series and for those who are considering entering world-stage rally-raids such as the Dakar.”

The Defender Challenge car will retail at £50,000 plus VAT and be supplied exclusively through Bowler Motorsport. Entry into the Defender Challenge will range between £10,000 and £14,000 depending on package selected.

For more information on the Defender Challenge, take a look at the land rover website.

http://www.landrover.com/gb/en/lr/about-land-rover/land-rover-news/defender-challenge-by-bowler/

Or, for information on the the Dakar rally, visit http://www.dakar.com/index_DAKus.html

For more details on the Bowler, click here http://www.bowlermotorsport.com/


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